Email Newsletters Made Easy, and Fun!

Email newsletter services such as MailChimp and Campaign Monitor offer a highly effective way to send out mass emails:

• Automatically managed unsubscribes/subscribes
• Track deliveries, click-throughs, unsubscribes, forwards, etc
• Create and manage reusable email templates
• Automatic spam filter detection
• Avoid bulk-email sender warnings and bans from your ISP

If you are looking to send email newsletters, services such as these will make it a far simpler, and more enjoyable process, and the costs are low.

Customers Can Be Overwhelmed With Choice

A common problem with e-commerce, especially art, is the ease at which we can overwhelm the customer with too much to choose from. More often than not, a customer's response to this situation is to choose nothing; not the result we are looking for!

This short article suggests that customers given too many choices are 10x less likely to buy. This should be considered when selecting both images, and printing options for your store.